Part 2: 10 Steps to Transform Your Agency

In the first installment of this two-part series, I shared IMPACT’s journey, and what it took for us to get to where we are today. I also got real with you about some of the mistakes I made along the way and the important lessons I learned from them. As a team, we learned to put people first, invest in values and culture, and to never, ever give up. That’s our story—now, let’s focus on yours. Continue reading Part 2: 10 Steps to Transform Your Agency

What They Never Taught You About Growing Your Agency

This is part one of a two-part series originally published on Linkedin. The second article can be found here.

When I started my agency, I was so hungry for it. I had been working at a manufacturing company; a subpar employee who constantly challenged his boss and left work everyday unfulfilled. I had dreams of founding a large company; of starting something special to call my own. In 2009 at 25 years old, that’s exactly what I did.

Today, I’m CEO and Founder of  IMPACT, an inbound marketing agency in Connecticut with 23 employees. Our company is recognized as one of the top inbound marketing agencies in the world. Our team continues to grow, and the past two quarters saw the highest revenue and profit in company history. My story sounds simple: guy is unhappy at work, guy follows his dream to start his own company, guy finds success and happiness. End of story, right?

Actually, it’s just the beginning. In the past seven years, I’ve had to learn what they don’t tell you at business school. Successes, failures, lessons learned – for better or worse, I’m grateful for all of it. Because now I can tell you a thing or two about learning to put values before growth – how much it hurts when you get it wrong, and how good it feels for the entire team when you finally get it right. I’m sharing the lessons I’ve learned in hopes that it helps you along your journey. Continue reading What They Never Taught You About Growing Your Agency